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Thursday, November 8, 2012

The new Pure Ice Nail Polishes are Limited Edition


In case you missed it, Pure Ice recently launched 55 new shades at Walmart (click here, here and here for bottle shots and swatches). Well I just saw this article, which gives us a bit more info about this new launch:

(from Happi.com)

Pure Ice Launches Walmart Exclusive

2012-11-07 | 01:27
Pure Ice debuted its new Runway Nail Trends Collection, a limited-edition collection that will have digits looking fashionable this holiday season, according to the company.

Launching exclusively at Walmart stores in November, this collection contains the high-quality, innovative formulas that Pure Ice is known for, featuring everything from textured suede effects to metallic chromes to full-coverage glitters and more, it contends, for only $1.97 each.

The Runway Nail Trends collection varies from Velour Finish that dries to feel like suede to Diamond Couture, a full coverage, single-coat glitter.

I apologize if some of you already knew this, but I haven't seen this display in person and I haven't seen pics of anything on the display to indicate that these are Limited Edition. I just wanted to share in case you're falling in love with these polishes--you might want to stock up while you can! (And let's hope these will eventually be added to the permanent collection.)
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20 comments

  1. Aw, they're LE? That sucks. :( Some of these new shades are really nice. I bought like five of them the other day and passed up a few because I felt like I was buying too many. Maybe I'll go pick up those last few, if there are any left.

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  2. I just did 16 bottle shots of these, they're gorgeous! I have some of the velvet ones on the way. Pure Ice has been soooo impressive lately!

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  3. THAT SUCKS. It means I'll never get them, my WM never ever ever carries anything LE. It's bad enough they put out collections 6 months after everyone else...

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  4. Welp, I guess that means I have to go get all of them immediately.

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    1. Me too. I have about 9 so far. I know I won't get all of them but there are quite a few that I don't have dupes on.

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  5. I just bought some myself the other day, three of the velour ones and two glitter ones! Guess I need to go back to Walmart and grab a few more before they are gone!

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  6. Thanks for the info. I'll have to go back and get some of the velour/matte ones I passed on. The black one is great!

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  7. I picked up a couple of the velvet ones when you first mentioned the collection on here. I went back to my Walmart the other day to get more and the display was already gone. I found a couple of the glitters in the regular Pure Ice display, but that was it.

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  8. Ack! If they are LE, then I must have all them, like now!

    I guess I'm going to Wally World tonight.

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  9. of course they are! Now I have to buy them ALLLLLLL!! lol

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  10. Wow!That's crazy that a 55 color collection would be limited. I guess Revlon knows the power of saying something is limited in the make-up community. We automatically start feeling like we "need" those products. I have to go check out the glitters now hehehehehehe. BTW are these free of the big "3"?

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  11. Well, now I'm really glad I bought 10 of them when I first saw them, although I put off several others, thinking, "Oh, these will restock eventually, I don't have to hurry with the colors I'm going to wear for summer."

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  12. I'm gonna cry. I was at walmars today and they are all gone :(

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    1. Yep, just checked my store -- the display was gone and I found a few individual bottles left on an end cap. No mattes/velours and only a couple of glitters. :-(

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  13. Oh my goodness, mattes and chromes and glitters all so beautiful BLARG I bought TWENTY TWO! Sigh, I'm such an addict.

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  14. I didn't see any of the new pure ice collection. ):

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  15. G, if you or your readers happen to find a list of all the colors that are part of this 55 piece collection, please post it! I *think* I've probably checked out all of the colors between the two Wally Worlds in my town, but I'm not sure. And it's driving me a little crazy. :-)

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    Replies
    1. T, are you sitting here in my office with me today and I just don't know it? LOL! Seriously, I JUST posted a complete list of all 55 shade names in this collection. :) xo

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