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Tuesday, April 1, 2014

NEW and Coming Soon from Maybelline...

Maybelline is gearing up for some new releases (some are already hitting stores) and in this post I'll be covering everything EXCEPT for the Summer 2014 Limited Edition Collection, which I'll be posting about in a completely separate blog post following this one (check back soon for that one!).

First and foremost, I want to thank several of you for the heads-up about the newest Maybelline mascara that is now hitting stores:

image source: drugstore.com
 NEW Maybelline Volum' Express Pumped Up! Colossal Mascara
(retail: around $7.99, 0.32 oz)

Many of you know that I adore the Colossal Volum' Express mascara (the original in the yellow tube) so you can be SURE that I'm going to try and review this one!  This mascara comes in both waterproof and washable formulas, and there are at least two shades. Drugstore.com has two shades available: Glam Brown and Classic Black.

Reader Jamie shared this pic of the tube she purchased:

image credit: Jamie for Nouveau Cheap

And reader Kaley shared this pic of the tube she purchased:

 image credit: Kaley for Nouveau Cheap

This mascara is currently on sale for $5.99 at drugstore.com. It has also been spotted by several of you at CVS. Reader Nadia shared this pic of the floor display she spotted at her local CVS this week

  image credit: Nadia for Nouveau Cheap

  • Last but not least, reader Mai J sent me an email recently letting me know that, in Canada, there's a new Limited Edition Big Eyes Eyeliner out, which is double-ended (black on one end, white on the other). I don't have any pics to share (it was on the Maybelline Canada website but it's not there now), but perhaps this one will be coming to the US too? Mai J spotted it in a two-pack with the Big Eyes Mascara in an ad for Walmart Canada.

Thanks so much to Jamie, Kaley, Nadia, Halifax and Mai J for all of the great info, and thanks to so many of you for taking the time to share tips about this new mascara!
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27 comments

  1. A friend and I just spotted some new Maybelline displays for Summer 2014--including two new Color Tattoo LE shades (Sunwashed Sky & Shimmering Sea)...which look at bit familar to some of last year's shades. There were also new LE eyeshadow quads, lipsticks, and nail polishes. Lots of bright & bold colors! I can send you some pictures, if you'd like.

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    1. Thank you so much for the offer!! I'm already working on a post about this collection but you mentioned eyeshadow quads, which is something I don't already have pics of! I would LOVE some pics of those for my post if it's not too much trouble? :) My email address is in the contact info on the upper right side of my blog. Thank you so much for the generous offer! I have pics of everything else you listed, but not the quads! :)

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    2. PS: Are the lipsticks you mentioned the Color Whispers? If so, I have pics of those, but if there are Color Sensational lipsticks too, I would LOVE to see pics! :)

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    3. @ paradigm rouge. At what store did you find the 2014 maybelline I was told there was only one color tattoo and didn't know anything about eyeshadow I would love for u to email me pictures just so I know what else to look for if you are willing I can get you my email address please please and thank you.

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    4. Iowa, there are definitely TWO Color Tattoos! I will be posting a ton of photos of them tomorrow :)

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    5. Thanks I finally found the other one after calling many BB&B. From what I know there are 7 polishes, 6 elixars,2 whispers, 1 stick blush, 6 master liners,3 powder bronzers and 3 stick bronzers do you know if anything else so I can be on the hunt...no im not a mak up hoarder..ok yes I am LOL ...THANKS

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  2. Oh, I do SO hope those Color Tattoos are matte! I completely missed out on the ones that came out a few months back.

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    1. Sorry, they aren't. They're the sheer duochrome type, that look quite similar to Cool Crush from summer 2013: http://nouveaucheap.blogspot.com/2013/04/review-and-swatches-maybelline-summer.html

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    2. Which ones is this in reference to? The leather collection or the summer ones that have been spotted?

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  3. Ooh, those fall Color Tattoos... I don't do black, but everything else? YUM.

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  4. More LE quads and tattoos? I'm still trying to recover financially from the Spring '14 collection! Maybelline gets me everytime!! Eagerly awaiting your pics...

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  5. I used to save money to buy limited edition Mac collections. Now I save for maybelline limited edition collections

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  6. Bummer the Color Tattoos aren't matte. I wish Maybelline would release more. But I've had good luck with Maybelline mascaras so I will try the new version when I can get my hands on it (paired with a sale, of course).

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  7. Hmm I wonder if this will be comparable to the Too Faced Better Than Sex mascara (the wand looks like it might be similar). Can't wait to try it!

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  8. Hey G! Simone spotted the old LE baby lips at Walmart yesterday in coral crush! Didn't know if you knew, so I just thought is share with you!

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  9. Can't wait to see pics of everything!

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  10. They have glam brown and black and classic black.

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  11. I got 2 of the mascaras for a grand total of $.23 at CVS today - or I guess you could say they paid me $2.77 if you count the $3 ECB I got back. Had $13 ECB and the coupon lottery printed a 3/$15 mascara Q.

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  12. Searching for LE Color Tattoo's has really made me a pessimist. I saw the winter collection at one location (managed to get 2 out of the three colors) and haven't seen the spring collection. Luckily my boyfriend remembered that I have been searching high and low for some of the LE colors and he surprised me with one. All I'm saying is... I may cry if I can't get Vintage Plum

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  13. I'm one of the few who liked the original Colossal mascara, so I feel a mighty need for this one.

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    1. I love the colossal too and just brought the new one from CVS today.

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  14. I'm a huge Maybelline mascara fan, but I tried the new Pumped Up version in waterproof today for the first time & it was awful! I've never been so embarrassed by my eye makeup before. There was so much black smudging under both of my eyes & this was supposed to be waterproof! I will stick to Maybelline's One by One or The Rocket from now on.

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  15. I wonder if the Smokes and the Nudes will become a dupe for Naked. Looking at the picture it looks like it could for some of the shades.

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  16. I tried this mascara last night in waterproof and I hated the brush. It's way too large for my Asian lashes and made application difficult. I'd accidentally smudge my skin or eyes. Do not like.

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  17. I bought this a the pittsford wegmans Pittsford NY. Still testing it out not sure if i love it yet.

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  18. Bought this at my local CVS. OMG amazing results. does what it says and MORE. I will say the brush is rather large so you have to be careful, other than that makes your lashes look great!

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