Well, well, well, it took me long enough to finally review something from the new Maybelline Fit Me line, didn't it? I waited patiently for some coupons and a good sale, which is just what happened a few weeks ago when Rite Aid was running a 40% off sale on Maybelline. I had a $1 off coupon, so I ended up picking up this blush for around $1.50.
Maybelline Fit Me Blush in Medium Coral
(retail: around $4.50)
The above photo is an extremely accurate (at least on my monitor) representation of the shade of this blush. True to its name, it's a medium coral with very fine shimmer that translates to a subtle sheen on the skin.
As we all know by now, the Fit Me line is divided into three different shade ranges: Light, Medium and Dark. This blush, Medium Coral, falls under the Medium category.
I'm not sure I agree with its placement in the Medium category though, because let me tell you, this blush is low on pigmentation. In fact, I tried several times to swatch the shade on my arm for you, and it just did NOT want to show up. I just couldn't see it on my arm, no matter how hard I tried.
Luckily, it DID show up on my face, but only after several swipes:
I literally had to use layer after layer of this blush before I could actually see it on my skin. For the record, I am a MAC NC20 and I usually don't have a difficult time getting blush to show up on my skin, unless I'm using a very light shade. I don't think Medium Coral looks light in the pan, but it really is practically undetectable on my skin unless I build...and build for more intensity.
After using this blush for a few weeks now, I can really only see it working for two distinct types of individuals:
1) people who have very, very fair skin
2) people who only want the tiniest hint of color on their cheeks
The texture of this blush is VERY hard. It's not a soft powder, and it takes some serious muscle for me to pick up color onto my blush brush (for reference, I use the e.l.f. Studio line blush brush). I have a preference for soft, finely-milled powder blushes that I can effortlessly swipe with my brush, so I'm afraid this one's not a love-match for me.
I do like that Maybelline tells you on the back label that Medium Coral is "ideal for users of Expert Wear Blush in Precious Pink." If you're a regular user of Maybelline blushes, this can be a helpful tip if you're new to the Fit Me line.
Regarding the ingredients, I should note that this blush contains five different types of parabens. If you're trying to avoid parabens in your cosmetics, I just want you to be aware of that.
The blendability of this blush is about average for me--not fantastic but not horrible. The staying power is average too--I can get about four hours of wear before I start to see significant fading.
FINAL VERDICT: If you prefer a very subtle wash of color on your cheeks and/or your skin is extremely fair, this might be a good option for you. However, if you are a MAC NC20 or higher, I would not recommend Medium Coral. It took a lot of effort to get this blush to show up on my skin, and the hard texture of this powder makes it difficult for me to work with. I cannot foresee myself reaching for this blush considering the fact that there are so many amazing blush options currently available to us at the drugstore. There are TONS of Maybelline products that I simply adore and cannot live without (Define-a-Brow pencil, SuperStay concealer etc. etc.) and I would be at a complete loss if Maybelline disappeared from drugstore shelves. However, I've never had good luck with Maybelline blushes, and I'm afraid that the Fit Me Blush in Medium Coral only reinforces the fact that Maybelline blushes just aren't for me.
Have you tried any products from the Maybelline Fit Me line yet? How have they worked for you? I'd love to hear your thoughts.