A sampling of the various new H&M beauty products now available in-store and online
Above is just a FRACTION of the new items that you will find both online and in-store at your local H&M (if your local store doesn't have the displays yet, I'm guessing they will soon). There are currently 236 products on the H&M website, spanning three pages.
Keep reading for more info...
As you can see in the above pic, the prices are very similar to drugstore (yay!). There's already buzz about the new beauty line on Instagram, so I advise you to check out the following hashtags (my links below will work even if you don't have the Instagram app) for pics of the in-store displays, and even some swatches:
I've heard from several of you on social media who are already raving about the nail polishes (great opacity and staying power are the things I've been hearing over and over again) and I'm quite impressed with the eyeshadow swatches I've seen on Instagram so far.
If you have already played around with the display testers at your local H&M (or you already own any of these new products), you know I would love to hear about your experiences. Frankly, I'm overwhelmed by the selection, and I don't even know where to start when it comes to placing an order!