Friday, October 31, 2014

NEW Target-Exclusive ChapStick Total Hydration Collection (and More...)

The other day, reader @christopherbaltz on Instagram shared with me a pic of some new ChapSticks that he spotted at Target this week. There was a lot of buzz about these when I posted his pic on my Instagram, so I'm happy to tell you that I have some official info I can now share with you about this collection (and also some other ChapStick formulas now hitting stores). Take a look!

NEW ChapStick Total Hydration and Hydration Lock Collections

Keep reading for more info and pics...

TARGET-EXCLUSIVE ChapStick Total Hydration Collection
Soothing Oasis, Sweet Peach, Luscious Lemon Delight

ChapStick® Total Hydration is our Asian-inspired renewal formula that contains an advanced botanical complex with ingredients known to contain Omega 3/6/9 fatty acids and features a first-of-its-kind ez-twist tube packaging for ChapStick®

Enriched formula renews lips 
  • ChapStick® Total Hydration provides long-lasting moisture and contains a nourishing and revitalizing complex of ingredients including an advanced botanical complex, Madecassoside, natural butters (including Shea butter), and ingredients known to contain Omega 3|6|9 fatty acids.
Beauty Benefits and Transformative Results 
  • The unique 3-in-1 formula provides triple the lip care in one lip balm with advanced ingredients to help lips maintain a more youthful appearance. 

Cosmetic packaging 
  • ChapStick® Total Hydration is packaged in a sleek, silver twist tube with bright, colorful accents – a first-of-its-kind packaging for ChapStick®
Distinct flavor profiles 
  • ChapStick® Total Hydration is available in three distinct flavors: Luscious Lemon Delight, Sweet Peach and Soothing Oasis for an enhanced sensory experience
Purchasing Information 
  • Available nationwide exclusively at Target stores for a SRP of $2.99 to $3.99

Next up, the Hydration Lock dual-ended lip balms. I showed these to you in a previous "spotted" post a while back, but in case you haven't seen them in person yet or would like more info, here you go (these are NOT Target-exclusives):

ChapStick Hydration Lock Collection
Day & Night, Moisture & Renew

ChapStick® Hydration Lock Day & Night is a dual-ended premium lip balm for clinically proven  healthier looking lips. 

  • ChapStick® Hydration Lock Day & Night offers skin protection on one side and replenishing butters on the other side, for double the care for lips and delivers advanced moisturizing benefits, including:
    • Advanced hydrating formula with premium ingredients for immediate protection and long-lasting moisturization
    • All day care for the lips 

  • Skin-protectant and ultra-conditioning formula with SPF 12 protection
  • Formula is unflavored
  • Natural butters, antioxidants and Tamanu oil help replenish and nourish the lips overnight 
  • Natural butters such as Shea and mango soften, condition and revitalize lips 
  • Botanical Oils like Tamanu and Coconut oil replenish lips
  • Calming Chamomile scent
  • Boasts dual-ended innovative packaging to deliver two distinct formulas in one tube designed to provide 24-hour lip care by targeting the lips’ needs for both day and night
  • Part of the ChapStick® Hydration Lock line
  • Available at stores nationwide
  • SRP of $2.99

ChapStick® Hydration Lock Moisturize & Renew is a dual-ended premium lip balm, for clinically proven healthier looking lips. 

  • ChapStick® Hydration Lock Moisturize & Renew delivers advanced moisturizing and anti-aging benefits, including:
    • Fuller, smoother, younger looking lips
    • Revitalization and renewing of the skin on the lips to help improve their appearance and reduce the appearance of fine lines
    • Transformation of how the lips look and feel with two distinct formulations
    • Lightweight, silky formula 

  • Advanced anti-aging formula with antioxidant CoQ10
  • Long-lasting hydration 
  • Soft Vanilla flavor
  • Natural butters such as Shea and mango to soften, condition and revitalize lips 
  • Botanical Medley flavor
  • Boasts dual-ended innovative packaging to deliver two formulas designed to provide moisturizing and renewing benefits to the skin on the lips
  • Part of the ChapStick® Hydration Lock line
  • Available at stores nationwide
  • SRP of $2.99

Have you spotted the new Total Hydration Collection at your local Target yet? Have you spotted the Hydration Lock Collection at Target (or elsewhere)? Thoughts? I would love to hear from you!


  1. I got the moisture and renew Chapstick in my last Beauty Box 5. I like it! I use the renew at night and the moisture during the day...sometimes to prime my lip before wearing a matte lippie. I want to try the day/night one.

  2. I'm always happy to see another lemon-flavored lip balm!

  3. I am curious what the soothing oasis flavor is?

    1. I was too so I went to Target after I read this post and found it. I was pretty disappointed to find that it has no flavor/scent. If all you're looking for is hydration, then it's ok. I have too many lip balms that work great and smell great so I don't think this purchase was worth it.

  4. I received the Hydration Lock Day & Night as a bonus item in my last Birchbox, very exciting since I am running out of the old day/night formulas that came in the squeeze tube!


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