Review: Revlon Lash Potion by Grow Luscious Mascara in Blackest Black

Purchased by Me 

Right after I first posted about this mascara at the beginning of April, I found the display at Rite Aid and picked up a tube. I've been using nothing but this mascara for the past two weeks, and I'm ready to give you my verdict!

NEW Revlon Lash Potion by Grow Luscious Mascara in 001 Blackest Black

(retail: $7.99 at Rite Aid, 0.34 oz)

Note: This is the washable formula. This mascara also comes in a waterproof formula.

Cutest mascara tube I've seen at the drugstore in quite a while...

The "Illusionist Wand" is made of traditional nylon bristles and the bristles are spaced out so that there are big gaps between them:

The bristles are definitely not dense, which actually appeals to me (more on that later). Also, there are three "sections" or "clusters" to this wand:

Sorry, my camera wouldn't focus on the bristles, but I think you get the idea.

Here's the Lash Potion brush compared to the CoverGirl Lash Blast Fusion brush, just for perspective:

My eye, no mascara:

I have pretty much nonexistent lashes, as you all know.

 Here's my eye after two coats of Lash Potion (I did not curl my lashes either before or after application):

On a different day, I tried this mascara on just my upper lashes.

I wore it around the house for four hours, and here's what happened:

Sorry for the tired eyes and skin--these pics were taken late at night. Anyway, after four hours of just wearing this mascara in my house, you can see that it smudged and transferred to underneath my eyes. Also, if you look at my upper lashes, you can see that, after a few hours, my lashes sort of started to stick together and go in different directions. And for the record, this wasn't an exceptionally hot day/evening. I'd say it was in the upper-60s.

Texture and consistency:  This formula is not too dry and not too wet--it's right in the middle. It's a thicker formula, but it adheres to the lashes quite easily. The first coat is pretty clump-free, but there is some "clumpage" on the second coat, and things definitely get more clumpy if you apply a third coat. After two coats, this mascara doesn't quite delver mega-volume, but it does deposit enough product to make me (a volume-fiend) satisfied. Once this mascara has dried, it is not brittle or crispy -it stays very soft and pliable after it has set. 

Brush: Because the bristles are loose (vs. dense) and spaced far apart from each other, this brush allows you to easily coat your lashes. I like this brush a lot, because it feels like you're getting product on all sides of your lashes with very minimal effort. It's also an easy brush to use if you tend to hold your wand in a vertical position and use a windshield wiper motion for lower lash application (my preferred way to apply mascara to my lower lashes). 

Application: Because the formula is not too dry and not too wet, and also because of the brush as described above, I find application very easy. 

Staying power: Staying power for this washable formula is sub-par when it comes to my oily skin.  I was able to test this mascara on cold days and warm days, and I could never, ever get more than 3-4 hours before I saw smudging under my lower lashes, even when I was wearing no mascara on my lower lashes (see pic above). Also, this mascara flakes and basically becomes a smeared, flaky mess after a full eight hours of wear. It literally feels like it just starts melting off my lashes, causing my lashes to stick together and go in different directions. I have no idea how the waterproof formula will perform, but I strong suggest, if you're thinking about trying this mascara, that you skip the washable formula altogether and go straight for the waterproof formula.

Removal: Considering that this mascara stays quite soft and pliable on the lashes even after it dries, coupled with the fact that it smears and flakes, removal is as expected: extremely easy. I am able to remove this mascara quickly and easily with my just regular facial cleanser. No makeup remover needed.

Fragrance: This mascara has a typical "earthy" scent to it that you find with many other mascaras. It's not terribly strong or noticeable to me during application. 

FINAL VERDICT: Adorable packaging, awesome brush, easy application, decent volume and...horrible staying power (for me, at least). If you generally have issues with mascara smudging, smearing or flaking, I would strongly advise you to skip the washable formula of Lash Potion and head straight to the waterproof version. I obviously don't know how the waterproof version performs, but I think you'll have a much better chance of getting it to last more than 3-4 hours than you would with the wasahable formula. I have worn this product every day for two weeks straight and I cannot get it to last longer than four hours before major smudging occurs. After eight hours, I pretty much have raccoon eyes, and some flaking as well. I'm really bummed about this, considering that I love the consistency and brush so much, and I'm also satisfied with the level of volume this gives my lashes (not dramatic, but good enough for daytime wear). I think I might just pick up the waterproof version when I can find it, and revisit this one in a future review.

Do you own the new Revlon Lash Potion? Thoughts?

The products featured in this post were purchased with personal funds. For more information, click here.