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Tuesday, February 18, 2014

Red Carpet Manicure Launches Nail Lacquer Line (non-gel polishes)

Attention Red Carpet Manicure fans! Did you know that Red Carpet Manicure just launched a new lacquer line of non-gel polishes? There are 52 shades in the range, plus a base and top coat. For more info, here's the press release I received today:
RED CARPET MANICURE LAUNCHES PROFESSIONAL NAIL LACQUER
 Trusted Nail Care Brand Expands into Nail Lacquer with New and Affordable Offerings for Beauty Lovers

HAUPPAUGE, NY, February 18, 2014—Red Carpet Manicure, the world's first at-home LED gel manicure system and a staple at Hollywood’s hottest events, announced today its expansion into the nail lacquer category.

The Red Carpet Manicure Nail Lacquer line launches this month nationwide at ULTA Beauty, Ulta.com and redcarpetmanicure.com. This new collection marks the brand’s nail lacquer debut and expands Red Carpet Manicure’s product line beyond its foundation in the at-home LED gel polish category. The collection includes 52 color shades, and a professional quality base and top coat, each sold separately for $7.99.

“Bolstering Red Carpet Manicure’s product offering with nail lacquer was actually a request from our loyal consumer base,” said Barry Shields, Managing Partner of Red Carpet Manicure. “The nail lacquer line will give our consumers yet another opportunity to re-create the hottest nail art trends in addition to our LED gel manicure system.”

The collection’s shades range from whites and nudes to a variety of pinks, corals and blues.  Additionally, 18 shades in the collection are color-matched to Red Carpet Manicure’s LED gel polish line.

“We are confident we can translate our huge success in the premium retail gel polish category to the lacquer space,” said Bruce Kowalsky, Managing Partner of Red Carpet Manicure. “Our history and foundation is nail color, which has allowed us to develop a state of the art formula.”

About ©2013 Red Carpet Manicure, LLC

Red Carpet Manicure launched in September 2011 as the world’s first at-home professional salon LED light activated gel polish system and has since expanded into the nail care category with hand and nail treatments, nail art kits and nail lacquer. Today, Red Carpet Manicure is a trusted brand for all nail care needs. The line can be purchased at ULTA Beauty, ULTA.com and redcarpetmanicure.com. The RCM LED Gel Polish Pro Light Kit retails at $79.99 and the RCM LED Gel Polish Portable Light Starter Kit at $64.99; additional LED shades can be purchased for $9.99. RCM nail lacquer polishes can be purchased for $7.99 each.


Are you a Red Carpet Manicure user? Are you excited to see the brand venture into the non-gel-polish world? I noticed that this collection is already up on the Ulta website--click here for close-ups of all of the shades in this range.
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4 comments

  1. I'll be on the look out for these.

    ReplyDelete
  2. Hmm. Interesting. I never use gel polish, because I like to do my nails every week, but I always like new lacquer.

    ReplyDelete
  3. I had no idea this was a Long Island based company. Not into gel, but these I might try.

    ReplyDelete

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