EcoTools events (coupons, freebies and more!)

I received this info from EcoTools' PR today, and I'm very excited to share it with you since I know so many of us are EcoTools fans!

EcoTools, a leader in earth-friendly cosmetic accessories and bath + body products, empowers women everywhere to choose a beautiful life, starting with their beauty routine. After the enormously successful launch as the “Look Gorgeous, Love Green™” campaign in 2010, this effort returns for a second year as the “Choose to Live Beautifully” campaign (www.choosetolivebeautifully.com), to show women that they can treat themselves, and the planet, beautifully every day. Re-launching at the end of May 2011, and rolling out nationwide, EcoTools gives women the opportunity to make smarter beauty choices by swapping in their cosmetic supplies, in exchange for a coupon to try an EcoTools alternative that is earth friendly and luxurious.

The entire EcoTools collection features innovative and sustainable products that are made from recycled and natural materials, and are cruelty-free. With such high-quality performing products available at such reasonable price points, EcoTools gives consumers the freedom to choose without sacrifice.

This year, EcoTools will accept donations of like products as part of the “Choose to Live Beautifully” campaign.

In return for the donated product, participants will receive a coupon [valued up to $7.99; limit one coupon per person] for a conscious and complimentary EcoTools alternative to start on the path towards embracing a kinder lifestyle. The “Choose to Live Beautifully” campaign partner, RecycleBank (www.recyclebank.com), will recycle all donated products in a responsible and ethical manner.

Fiona Stiles, Celebrity Makeup Artist

To kick off the “Choose to Live Beautifully” campaign, EcoTools will hold a sampling and beauty event at the Santa Monica Pier on Saturday, May 21, 2011, hosted by EcoTools fan and celebrity makeup artist, Fiona Stiles! Consumers can drop off used products and receive coupons on site, as well as get a complimentary makeup application and meet-and-greet with Ms. Stiles. Passers-by may also receive a valuable sample pack containing several EcoTools products to nurture their natural beauty. In the following weeks, EcoTools will hit the streets of two cities – Chicago and Washington D.C. – to pass out samples and give others the tools to inspire change!

This campaign will continue through September 1^st (or while supplies last). DC and Chicago street team locations will be revealed through Twitter (@EcoTools), so be sure to follow EcoTools, as well!

Very exciting news for EcoTools fans! Will you be donating an old brush in exchange for a coupon toward a new EcoTools brush? And if you live in LA, DC or Chicago, are you excited about these upcoming events?