70s Haircare Brand Short & Sassy to Make a Comeback

From the Vintage Vault: Agree Shampoo

Vintage Vault: Wet n Wild Edition

Of all the requests that I receive here at Nouveau Cheap, the most popular request by far goes something like this:

"G., will you please bring back the Vintage Vault?"

So I'm delighted to tell you that, beginning with this post, I am officially bringing it back! I may not post weekly, but I'll do my best to publish at least one or two posts per month, from here on out. I LOVE that YOU love these posts, and I'm so excited to bring them back. So thank you, thank you, thank you, for those requests!

For those new to the Vintage Vault, this is where I take time out from "new product sightings," etc., and focus on VINTAGE drugstore beauty products. The majority of what I cover here is from the 80s, 90s, and early 00s, but I may go back even deeper into the Vintage Vault as time goes by!

If you would like to see all of my previous Vintage Vault posts, just CLICK HERE (and be sure to click "older posts" when you get to the bottom of the page, for even more).

To kick things off, I want to extend a HUGE thank-you to reader Elizabeth for uncovering something I never, ever thought I'd see again...

From the Vintage Vault

It's time again to go deep into my stash for another installment of From the Vintage Vault...

For new readers, this is a series I created as a sort of "walk down memory lane" when it comes to cosmetics. If you like to reminisce about cosmetics from the past, you can check out all of my previous Vintage Vault posts here (be sure to click "older posts" when you get to the end of the page, for even more posts). 

Today I'd like to show you an eyeshadow palette that I've been treasuring for about 13 years now...

Spotted at Dollar Tree: Wet n Wild Beauty Benefits products!

So are you saying to yourself, "Wet n Wild BEAUTY BENEFITS?" What the heck is that??"

Well don't worry, because I don't expect many of you to remember this line! Beauty Benefits was a very short-lived line from Wet n Wild that debuted in 2009...and was discontinued in 2009. This line included cosmetics, nail color and I believe they had some skincare products as well. 

My memory is a little fuzzy, but I think the Beauty Benefits line was exclusive to Walmart, and the price points were slightly higher than other Wet n Wild products that were on the market at that time. I think the line was geared to a more mature audience and the color palette reminded me of Bobbi Brown (very user-friendly and complimentary to a variety of skintones).

Anyway, the GREAT news for you die-hard Wet n Wild fans and collectors is that products from this very rare line are now popping up at Dollar Tree stores!

image credit: criss v. for Nouveau Cheap

Wet n Wild Beauty Benefits Ultimate Expressions Eye Shadow Palette in Sand Castle

(Retail: $3.99(?). Dollar Tree price: $1)