image source: Cosmo for Latinas Instagram page
Coming this December: Almay Butter Kiss Lipsticks
Keep reading for more info and my thoughts about these...
First of all, I believe these will be new, permanent additions to the Almay lineup. According to the Cosmo for Latinas Instagram page, there are 12 shades in this range (eleven of which are pictured above). I love Almay's Color + Care Liquid Lip Balms and I'm excited to see them getting back into the lipstick game!
BEFORE you comment below about how these look a lot like Revlon Lip Butters, I want to remind you that Revlon owns Almay (they have for many years now) and many of Almay's products are similar to Revlon's (I've done posts about this in the past). We see this with sister companies all the time, so it's not surprising at all to me that these lip colors look a lot like Revlon Lip Butters.
That said, when I did a Google search for these today, the only thing that came up was the trademark filing. What's interesting is that the registered trademark for these is actually "Almay Smart Shade Butter Kiss" which perhaps means that these are color-adjusting? I don't know if that's true of course, but I know that existing Smart Shade products are self-adjusting.
At any rate, I'm super excited to try these when they launch. How about you?
Thanks so much, Jessica, for the tip about these!