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Sunday, November 29, 2015

Swatches: LORAC 20th Anniversary Alter Ego Lip Collection (Available 8AM PACIFIC ON 11/30)

I was fortunate enough to receive the LORAC 20th Anniversary Alter Ego Lip Collection in advance of release, so I'd like to share with you some swatches and initial thoughts about this set, in case you'd like to purchase it when it goes live Cyber Monday, 11/30, at 8AM Pacific (thanks to reader T.R. for that tip!) on the LORAC site here.


LORAC’s 20th Anniversary Alter Ego Lip Collection ($75; free shipping)


This stunning collection includes 10 (full-sized) Alter Ego Lipsticks and 10 (full-sized) matching Alter Ego Lip Glosses all house in a Collector's Edition keepsake box. This unprecedented collection features limited edition 20th Anniversary decoration and includes 7 new, exclusive, and limited edition matching lipstick and lip gloss shades along with 3 of our best-selling matching lipstick and lip gloss shades from soft nudes to deep hues to create any look you covet. Embrace your every identity, LORACstars, and dress up your lips with LORAC.

Twenty full-sized lip colors

Special 20th Anniversary Packaging

TEN ALTER EGO LIP GLOSSES (two swipes of each shade):

Bombshell, Visionary, Secret Agent

Free Spirit, Beauty Guru, Party Girl

Hot Shot, Celebrity, Dominatrix, MUA


Bombshell, Visionary, Secret Agent

Free Spirit, Beauty Guru, Party Girl

Hot Shot, Celebrity, Dominatrix, MUA

I obviously haven't had a chance to thoroughly test every shade in this collection yet, but I can tell you that I've tried every color on my lips, and they all have the signature creamy, hydrating feel to them that we're used to when it comes to the Alter Ego lip colors. Both the lipsticks and lipglosses have a soft vanilla fragrance and flavor to them, and both the lipstick and lipglosses truly feel creamy and hydrating on the lips.

As for pigmentation, I applied two swipes of each shade to my hand for each of the swatches you see above. Some shades only required one swipe for excellent pigmentation and opacity, but I wanted to be fair and swipe  all of them twice, so you can see for yourself exactly what you're getting in terms of opacity/pigmentation.

Additional thoughts: I think that if you're new to LORAC or already a fan or collector, this special set will provide you with a wardrobe of shades for any occasion, from nudes to vampy colors, from daytime to evening. There are warm tones here, as well as neutrals and cool tones. Really, there's something for every mood. Considering that the Alter Ego Lipsticks retail for $16 individually, and the Alter Ego Lip Glosses retail for $15 individually, this set is an amazing value. You're getting 20 FULL-SIZE lip colors here that have a combined retail value of $310 if purchased separately (and you CAN'T purchase seven of these shades separately because they're limited edition and exclusive to this set). So for $75 total, that's a savings of $235. 

Again, this set goes on sale on 11/30 at 8AM Pacific, exclusively on the LORAC site HERE. Best of luck to you if you try to get it tomorrow (I have a feeling this will sell out before the day is over). I do not think you'll regret it, if these colors appeal to you (they're even prettier in person).

A sample of this product was given to Nouveau Cheap for editorial purposes, either directly from the manufacturer or from the agency that works on behalf of the manufacturer. All reviews on are the honest opinion of its author and editorial samples do not, in any way, affect the outcome of product reviews. For more information, click here.


  1. Is this going on sale eastern time or pacific time zone? I live in California and have been checking it since 12am

    1. I wish I could tell you, but I have no idea. Maybe in the morning? I'll post as soon as I hear it's live (hopefully I'm not sleeping when it goes live!).

  2. It goes on sale at 8 am PST. I found it on their Facebook page.

  3. It went live at about 7:45 am.

  4. Thanks G and TR, I was able to get a set!!!


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