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Wednesday, November 5, 2014

Spotted: NEW Maybelline Lash Sensational Mascara

Three things are making me want to run to my local Bed Bath & Beyond right now:

1) Maybelline has a new mascara.

2) The packaging is metallic rose.

3) Maybelline has a new mascara.

Longtime readers know that I adore Maybelline mascaras and I must try them all. It doesn't hurt when the packaging is super cute. Plus, Christy is the model on the display (my #1 favorite supermodel of the 90s whom I still adore to this day).

image credit: Saira for Nouveau Cheap
Maybelline Lash Sensational Mascara display
at Bed Bath & Beyond

Many thanks to reader Saira for the pic above, and the ones you'll see after the jump. Saira spotted this new Maybelline display at her local Bed Bath & Beyond this week and was nice enough to share these pics with us. Keep reading for a closer look...

image credit: Saira for Nouveau Cheap
Maybelline Lash Sensational Mascara in Very Black
"Full Fan Effect"

image credit: Saira for Nouveau Cheap
"Liquid Black Formula"
"Multiplied Lashes"

L'Oreal owns Maybelline, so I'm wondering if this is Maybelline's version of the L'Oreal Voluminous Butterfly Mascara. Here's a closer look at the brush and you be the judge:

image credit: Saira for Nouveau Cheap
"Fanning Brush"

See what I mean? It totally reminds me of L'Oreal Voluminous Butterfly, right down to the asymmetry.

Have you spotted this new Maybelline mascara in your area yet? Think you'll give it a try? When I find it, I will be sure to review and let you know how it compares to the L'Oreal Butterfly mascara. I can't wait to give this one a whirl! I really liked the L'Oreal Butterfly mascara, but it didn't give me quite enough volume. Maybelline mascaras tend to be great in the volumizing department, so if this is like L'Oreal Butterfly but with more volume, it's ON.

Thanks so much, Saira, for the great sighting and pics!
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18 comments

  1. Um, consider this bought! Will be looking for this in stores.

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  2. Excited!!! I'm so glad you mentioned how similar it looks like the L'OREAL Voluminous Butterfly Effect mascara. The wand definitely does look similar. I love the L'OREAL Voluminous Butterfly mascara so this would be an awesome alternative. Agreed, I hope this mascara has more volume than the L'OREAL mascara. That would be fantastic! Can't wait to see your review on the comparison between the two brands.

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  3. yay! love maybelline and I m always excited to try their new products!

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    Replies
    1. Me too! Their mascaras especially were my HG for years. I'm currently using UD Perversion and primer but not sure its worth a repurchase yet or not.

      Delete
  4. The brush looks like the loreal butterfly mascara

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    Replies
    1. I hope it's better. The L'oreal Butterfly one deposits too much if you don't wipe it first which seems to waste a lot. Then it clumps. Maybelline has always been my go-to mascara, they just have so many now my head spins :p

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  5. Ohhh, I like the look of the brush. It might work for me. I wasn't thrilled with the L'Oreal Butterfly, but this looks a little different. We'll see. Yes, I would be interested in seeing how these two compare. Btw, that would be a fantastic Wednesday question: Who is/was your favorite supermodel? Mine, of course, was Cindy Crawford! ;D

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  6. While we're talking about look-alikes, I can attest that the L'Oreal Telescopic mascara is a decent dupe for the old Lancome High Definicils Precision Length mascara (presumably discontinued because I can't find it anywhere). Similar teeth on the wand which was great for separating lashes, and waxy formula that doesn't flake.

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  7. Is this maybe a hybrid between the falsies scoop wand (which I love for some reason) and the butterfly "comb-wand"?

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    Replies
    1. Speaking of comb wands am I the only one that misses those? They had one, Lash Perfection or something? Gah, loved it. Of course it got dc'd.

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  8. Oh, that reminds me: I bought the NYC Big Bold Mascara upon your recommendation and LOVE it! Similar wand teeth, but much larger barrel on the wand head. Very effective and great formula. Thanks!

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  9. The packaging (and I guess then the name due to association) kinda reminds me of the top faced better than sex mascsra. Here's to hoping its amazing!

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  10. I'm not a huge fan of the curved mascara brush, but Maybelline mascaras are my absolute fave, so I must try it! I'll be hitting BBB this weekend.

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  11. I'm also curious what the "liquid black formula" is, as indicated on the package. Very intriguing.

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  12. I purchased this and have really liked it so far! The formula is a little bit wet for me, but I think in about a week or so, it will be perfect! it really gives my lashes some good length!

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  13. This mascara is amazing. My new holy grail. It makes my lashes look fake. Everyone should try it.

    ReplyDelete

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