Spotted: Essence A New League Collection

Reader @bellebeauty97 spotted the Essence A New League Collection at her local Fred Meyer last week and was nice enough to share a pic:

image credit: @bellebeauty97 for Nouveau Cheap

A closer look, after the jump...

The Essence A New League Collection released outside of the US in May/June of this year. After a bit of googling, I actually couldn't locate any reviews or sightings of this collection from inside the US, so it appears that it's just now making its way here. So hopefully that means it's on the way to your local Ulta soon (if you've already spotted it at Ulta, please do let us know!). Regional chains such as Fred Meyer and HEB tend to get the new Essence collections earlier than Ulta.

@bellebeauty97 said that one of these new shadows looks like a MAC Bare Study dupe, and that the bronzer is matte (always nice to see affordable all-matte bronzers, right?). Since the nail polish retails for $1.99 (see price list above), I'm going to go out on a limb and guess that these new cream shadows can't be much more than $2.99 or $3.99 tops (is anything from Essence over $4, really?). 

Here are the details about each product in this collection from the Essence (Europe) website (this collection doesn't look to be on the Essence US website yet):

 Soft Touch Eyeshadow in Oh De Prep, My Caddy In The Wind and Happy Preppy

pearly eyes! this eyeshadow offers perfectly aligned, subtle colors with a wonderfully creamy texture. the smooth, shimmering eyeshadow comes in a premium glass tub, lasts all day and is ideal for active girls. feel like a game of golf? available in 01 my caddy in the wind, 02 happy preppy and 03 oh de prep.

Waterproof Eyeliner in Oh De Prep and Came -- Saw and Conquered

this eyeliner will never be out of play! thanks to its fine felt-tip, it conjures-up an ultra-accurate line. it’s also especially long-lasting, color-intense and waterproof. this way, you can emphasize your eyes with deep black or brown eyeliner for an expressive look. available in 01 came – saw and conquered and 02 oh de prep.

Lip Tint in My Retro Jacket's Red

sporty lips! the long-lasting jelly texture of the lip tint pampers your lips and stains them with a strong, intense red. available in 01 my retro jacket’s red.

 Multi-Colored Bronzing Powder in Go Classy, Go Retro

the four perfectly aligned shades in the bronzing powder are sure to make any opponent on the tennis court pale in comparison. with its popular argyle pattern, this fabulous powder with a matte finish is a real eye-catcher! available in 01 go classy, go retro.

 Nail Polish in 

Oh De Prep, Too Blue To Be True, My Retro Jacket's Red, and Tommy's Favorite Green

new league – new nail colors! to ensure perfectly styled nails when you receive your trophy, “a new league” offers long-lasting nail polish in bright colors with great coverage – plain or with a light metallic effect. available in 01 my retro jacket’s red, 02 too blue to be true, 03 oh de prep and 04 tommy’s favorite green.

 Pocket Brush

the practical folding brush shouldn’t be missing from any (sports) bags. thanks to its integrated mirror, you can check and re-do your hair whenever and wherever you are – an unbeatable team! available in 01 match ball.

Hair Ties

these elastic hair ties in three vibrant colors come in a see-through bag and ensure a stylish appearance – and not just on the tennis court! the ties are sure to stay in shape thanks to the flexible material and are guaranteed to outlast any match. available in 01 let’s hit the court.

What do you think of this new collection from Essence? As I mentioned at the top of this post, this collection released outside of the US back in May/June, but it appears that it's just now landing in the US. Regional chains such as Fred Meyer and HEB tend to get new Essence collections earlier than Ulta, so hopefully Ulta will get this one soon (if you've already spotted this at your Ulta, please let us know).

Thanks again, @bellebeauty97, for the pic and info!