This morning, I received an email from reader Lori who said she spotted a new Sinful Colors display and although she didn't know many details, she said noticed a NEW shade in the display (as many of us know, Sinful Colors is notorious for putting existing, repromoted shades in their new displays). She said she thought the name of this new color was Leap Frog (more on that in a bit).
So, I immediately did a Google search and no such name popped up. So THEN I asked my followers on Twitter and Facebook today if anyone knew ANYTHING about this shade, and thanks to two additional readers, I now have all the details!
I'm so excited to share this with you because not only does this display contain a new shade, but it also contains an existing but hard-to-find shade that I know many of you missed the first time around (but want)!
This display has been spotted at Walgreens by three separate readers:
image credit: AuttyW for Nouveau Cheap
Sinful colors Study In Style Collection
(retail: $1.99 each, 0.05 oz)
NOTE: if you're looking for this display, The Nail Color Files told me that the beauty advisor at her Walgreens told her it had literally JUST arrived yesterday, so don't get frustrated if you don't see it this week. It may take some time for it to get to your Walgreens and be put on display.
A huge thanks to reader AuttyW for the above pic. AuttyW found this display at her local Walgreens TODAY and was kind enough to share this pic within hours of seeing it!
Per The Nail Color Files, all of the polishes in this collection are repromotes with the exception of Leap Flog. Yes, Leap FLOG (more on that in a minute).
The Nail Color Files confirmed that some of the other polishes in this display are Ruby Ruby, Fig, Ocean Side and WINTERBERRY. Yes folks, WINTERBERRY HAS MADE A COMEBACK! If you missed this delicious grape with fine silver shimmer the first time around, I suggest getting it when you see it. You will not be sorry (click here for my swatches to see for yourself...it's one of my all-time faves from Sinful Colors).
As for Ocean Side, as The Nail Color Files mentioned to me, this is a harder-to-find older shade. The number on the bottle is 962 which means it's definitely an older shade (newer Sinful shades all have numbers in the 1,000s). I asked The Nail Color Files if Ocean Side is similar to Why Not?, and luckily she has both so she could tell me the following:
"I put a bit of Why Not on top of the Ocean Side to compare. Why Not has way more blue to it and pulls the green out in Ocean Side. There's a difference there. The bottles side by side show Ocean Side as being just a bit darker. It doesn't look like any of the recent blues."
Now, let's get to Leap Flog, which is the only NEW color in this collection:
Sinful Colors Leap Flog
(retail: $1.99, 0.05 oz)
See? It says Leap FLOG on the bottle, and reader AuttyW said her bottle said "Flog" as well. Strange name aside, I want to thank The Nail Color Files for taking these pics just hours ago and doing these swatches on the fly for us:
The Nail Color Files describes Leap Flog as follows:
"I'd describe it as a dusty olive green, something I don't think I've seen before. It's a creme, dries to a shine, opaque in 2 coats."
Ooooh la la!
Thanks so much, Lori, AuttyW and The Nail Color Files for helping bring the latest Sinful Colors news to everyone as quickly as possible. This post was truly a group effort and I thank you so much for all the help!
So...are you exciting about the new shade Leap Flog, or the reappearance of Winterberry? Do you plan to pick up one or both or anything else when you see this display at your local Walgreens? And remember: this is a brand new display that's JUST being put out this week, so it may take a little while for it to surface.