NOTE: The Disney Villains 2013 Collections are a Walgreens-exclusive. In addition to the Look Books (click here to see all four) and Nail Set by e.l.f., there are also Disney Villains lashes by Ardell, makeup bags by SOHO, nail art kits by Kiss and hair accessories by Scunci.
e.l.f. Limited Edition Disney Villains Look Book in Maleficent
(retail: $9.99 at Walgreens stores)
I believe that all of the products in this set are from the e.l.f. Essential line. This set contains both full-size products and minis. The full-size products are the eyeshadow palette, mascara, eyeshadow brush and liquid eyeliner. The minis are the eyelid primer, lip color and eyeliner pencil.
e.l.f. Lip Color in Maleficent (mini)
e.l.f. Eyelid Primer (mini)
e.l.f. Eyeliner Pencil in black (mini)
e.l.f. Lengthening & Defining Mascara (full-size)
e.l.f. Liquid Eyeliner in Black (full-size)
Liquid Eyeliner, Eyeliner Pencil, Lip Color, Eyelid Primer
e.l.f. Maleficent eyeshadow palette
Notice that there's a spot for an applicator (although mine did not come with an applicator):
Swatched over the Eyelid Primer that came with this book:
I used the eyeshadow brush that came with this book to swatch these shadows, and the only two problematic shades were the last two above (Thorns and Raven Black). Those shades had a harder consistency and went on a bit patchy. Even over the accompanying primer, you can see that the pigmentation isn't as good as the other four shades in this palette.
Top row: Flora, Fauna, Spell
Bottom row: Deep Sleep, Thorns, Raven Black
For this look, I used Spell from lash-line to crease and Deep Sleep blended from crease to brow-bone (applied over the Eyelid Primer that came with this book):
I used the brush that came with this book to apply both shades, as well as to apply Spell to my lower lash line. I've said before that the e.l.f. Eyeshadow Brush is my favorite affordable eyeshadow brush of all time and it worked beautifully with these shadows. I can't recommend enough using the accompanying primer with these shadows--it really makes the shadows go on smoothly and they're very vibrant. In fact, Spell was so pigmented on the first swipe I almost had to tone it down a bit!
I also want to mention that I used the accompanying e.l.f. Liquid Eyeliner on my upper lash line, the e.l.f. Eyeliner Pencil on my waterline and the e.l.f. Lengthening & Defining Mascara on my upper and lower lashes.
Here's what the Lip Color in Maleficent looks like on me:
e.l.f. Lip Color in Maleficent is a pretty, cherry-red creme that is a lot more pigmented than I thought it would be. It contains a bit of sparkle but it doesn't look over-the-top. It just adds a bit of dimension to the color, which I like quite a bit. This gloss is not tacky or sticky, and it has a very soft buttercream fragrance and flavor.
The e.l.f. Disney Villains 2013 Collections are Walgreens-exclusives and they're only available in-store. If your local Walgreens does not yet have these collections, keep checking back. Last year, some locations didn't get them until well into October, so just because your store doesn't have them now does not necessarily mean they will never get them! Hopefully e.l.f. puts another Disney Villains store locator on their site like they did last year.
The products featured in this post were purchased with personal funds. For more information, click here.