UPDATE: Thanks to readers Rebecca Wiley, Charlana Thorn, and Luna Li for letting me know that the new Maybelline items that were to release exclusively on Amazon "before they hit stores" are now live. The new Maybelline New York Runway Ready Eyes Fashion Week Kit can be purchase HERE for $13.99.
From the Amazon website:
Walking from the runway, straight into your makeup stash. Get the most coveted runway beauty look and strut your stuff like the models of New York Fashion Week, with the best from Maybelline New York, before they're even in-stores. Show off your runway ready eyes with; The Falsies Angel Mascara for gorgeous winged out lash look + Expert wear Mono Eyeshadow in Khaki Camo for a chic pop of color on the lids. Enjoy this exclusive product sneak peek!
So the two new "exclusive to Amazon before they hit stores" products are The Falsies Push Up Angel Mascara (which, if you read this blog, you know has been available at Ulta since August 25th) and a new shade in the Mono Eyeshadow line called Khaki Camo. And you also get a little drawstring bag.
I don't know...this just feels like a "whomp whomp" moment for me. I am not a big fan of the Mono Eyeshadows, so this isn't too exciting for me personally. I'm SO much more excited about the sneak peeks I showed you below.
MAYBELLINE 2017 SNEAK PEEKS
NEW Maybelline Dream Cushion Fresh Face Liquid Foundation On-The-Go (COMING 2017)
I received the above images from Maybelline's PR as part of a larger email about the New York Fashion Week Brock and Marissa Webb SS 2017 shows (this product was used on models in both shows).
image credit: @idreaminbeauty for Nouveau Cheap
image source: Maybelline Snap Chat
New Maybelline Color Correcting Palette (COMING 2017)
This next sneak peek is courtesy of reader @idreaminbeauty on Instagram, who captured this pic from Maybelline's Snap Chat this week and kindly shared this screenshot.
Thanks again, @idreaminbeauty, for the great pic!