Target recently introduced three new bath & body brands and You Are Amazing is one of them. From the Target press release:
You Are Amazing is a fun-loving, boldly scented bath and body brand that gives girls a positive start to each day. Offering vibrant scents like juicy grapefruit, lemon meringue, mango papaya and more, each product’s packaging communicates positive, empowering messaging to the women who use it.
For each item purchased, a donation is made to Girl Up—the United Nations Foundation’s adolescent girls’ campaign, supporting the empowerment of girls everywhere. Prices range from $1.99 to $9.99.
You Are Amazing is currently available exclusively at Target, and if you look at my image below, you'll see that these products are "Manufactured for Project Underground". What is Project Underground, you ask?
Here's some info from Fashionista:
"...[it's] a beauty incubator called Project Underground. The incubator, whose general manager, Monica Saracino, is a former buyer at Target, is a privately held beauty company that focuses on creating innovative beauty products with a give-back philosophy. This means that each brand is partnered up with a charity. For now they're only available at Target, but they could become more widely available in the future."
The tube I'm showing you in this review is a deluxe sample that contains 1.0 oz. (the one that came in the last Target Beauty Box), but the full-size version retails for $3.99 (8 oz.) and it also comes in a tube (although the full-size tube has a flip-top lid). The entire You Are Amazing line is extremely affordable--you can check out all the products HERE.
I've been using You Are Amazing Hello Beautiful Skin Body Lotion in Juicy Grapefruit on just my hands and arms (I tried to conserve what I had so that I could get the best idea of how this product works over a few weeks of use).
What surprised me the most about this lotion is that the texture is not thick--I would consider it "average" in that it's not super thin and runny but it's not thick like a body butter--but it manages to hydrate my skin well, and the effects are long-lasting. With some lotions (as opposed to creams and butters), I feel like I can apply and within a few hours, I can't really tell I even applied lotion at all. With this lotion, my skin feels instantly hydrated, and it continues to feel that way through the entire day.
Also, I love that this lotion absorbs very, very quickly. So quickly that, the first time I used it, I thought to myself, "Oh this isn't going to give me what I need." I was convinced that in an hour or so, the skin on my hands and arms would be back to their normal state. But no. My skin felt smooth and moisturized throughout the entire day.
What I also love is that this lotion doesn't leave any type of heavy film, stickiness, or greasiness on my skin. I can feel a slight waxy coating on my hands after application,, but it goes away after about an hour. After that my skin just feels soft. This lotion also lasts through multiple hand washings for me.
As for the fragrance, well I'm a huge grapefruit fan so I love it. To me, the scent isn't straight-up grapefruit though. I feel like there's something else in the mix--a bit of honey and a bit of berry, perhaps? At any rate, it's a sweet, tart scent, which I love. The fragrance level is pretty high though; I would consider it "strong" since I can still detect it on my skin several hours after application. But to be fair, the brand states that their products are "boldly scented", so you should go into it knowing that if you don't like strong scents, this line probably isn't for you. Since I love the scent of this lotion, I love that it lingers.
One more thing: I wouldn't recommend this lotion for severely dry skin. I tried it on some of my trouble spots like my heels, and it didn't provide enough moisture/hydration. It's a body lotion though, so I didn't really expect it to tackle extremely dry areas the way that a butter or cream would.
FINAL VERDICT: I'm pleasantly surprised! I didn't have any expectations about this lotion, but I find myself reaching for it every day. I love the way it feels on my skin, I love the scent, and I love that the moisturization lasts all day for me, without leaving a heavy, greasy, or sticky residue on my skin, and I love that the formula is fast-absorbing. I will certainly be picking up the full-size version the next time I'm at Target, and I can't wait to try other items in this new line.
Did you get this sample in last month's Target Beauty Box? If so, what did YOU think of it? Have you seen the You Are Amazing line at your local Target yet? Have you purchased any other products in the line? I'd love to hear from you!
The products featured in this post were purchased with personal funds. For more information, click here.